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A romance of art, architecture and artisanal everything.  

Italy Vacations

Italy: Where opulence meets exceptional cities, art, food, wine, and culture.

The power of Italy’s magnificence is found everywhere; shadows cast on the grand Coliseum in Rome whisper of a powerful past, postcard perfect Dolomite mountains are apres-ski chic, fluffy Sardinian beaches host bodies draped in designer bikinis, and the visions of great art masters, the likes of Michelangelo and Caravaggio housed in palaces, may bring tears to ones’ eyes. 

Italy can almost feel like two countries, and in fact, different languages are spoken in many regions, influenced by neighbouring countries. From food to history to current affairs, Italians to the north and south of Rome approach life from a difference perspective. This all makes for a diverse and even more enjoyable experience for travellers. Italian is the official language however, English, French and German are also widely spoken. La dolce vita, the sweet life, is sought out by more than 65 million tourists annually, making Italy the 5th most popular travel destination in the world. Beyond visual arts, performers of ballet, opera, classical and modern music can be found all over the country with cities like Verona, Siena, Rome, Florence, Venice, Bologna and Naples as hot spots for live entertainment. Italians like to enjoy life and there seems to be a different festival or special event tied to every month and region. Fashion flourishes in Milan and permeates the country. Beyond world-renewed clothing design houses, leather is expertly handled, and stunning gloves, handbags, and shoes are worthwhile indulgences.  

The mountain ranges of the Apennines and Dolomites, the active volcanos of Etna, Stromboli and Vesuvius, the Adriatic and the Tyrrhenian Seas and the rolling hills of Tuscany; all set the stage for epic open-air adventures to suit whatever your outdoor crush happens to be.

Sitting at a café while the hours slip away along the coastlines in Amalfi or Cinque Terre may lead to a caffeine addiction you never knew you had. Might be time to catch a ferry and wander the islands of Sardinia, Capri, Ischia or Sicily where the pace of time slows down, even if your heart speeds up from the beauty of it all. Or maybe it was the espresso. Either way, Italy has the potential to quicken the ticker like a new romance.

At a Glance
Population58,843,785
LanguagesItalian
CurrencyEuro (EUR)
CapitalRome
Places To Go

Handcrafted journeys to our most popular places in Italy.

01Milan
Duomo di Milano church in the early morning before sunrise
02Rome
Colosseum in Rome without people in the morning
03Venice
Grand canal on sunny day in Venice
04Tuscany
Famous gallery with tuscan architecture
05Amalfi Coast
Beautiful view of the Mediterranean coast with lemons in the foreground
06Sicily
Fishing boats docked in the lovely seaside village with mountains and sun in the background
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A country dripping in Renaissance and Medici extravagance.

Italy has remained an enduring European destination for very good reason; this singular boot shaped country embodies the best of what Europe can offer. Somehow simple pleasures take on larger proportions in this dreamy land, where the language, the food, the history, and the culture revolve around beauty, pleasure and romance. From the canals in Venice to the clear waters of Lake Como, it is no wonder a million euros a year are thrown into Rome’s Trevi Fountain by visitors; they wish to return.

Colorful landscape view of Vernazza on sunset in Cinque Terre, Liguria, Italia

Italian Culture

Vineyards bake in the sun by Mount Vesuvius and street pizza in Naples tastes like a slice of heaven. Shopping in Milan’s boutiques will make fashionistas swoon. Foodies may have trouble eating Italian anywhere else ever again after tasting the gastronomic majesty of Emilia-Romagna’s cuisine. Sip bitter, orange Aperol Spritz in at a café in fair Verona or Medieval Siena and watch the sun melt over the Piazza del Campo, the symbol of Tuscany. 

The beauty of these experiences is that Italians are as enamoured with their culture and heritage as any visitor will be. This pride of place is reflected in their attention to detail in their own daily lives. Predominantly Roman Catholic, hundreds of thousands of beautiful churches have been built in Italy over the centuries. Home to the centre of Catholicism, Vatican City, the world’s smallest sovereign state, continues to house the current Pope within its walls. Inside more than 100 galleries are maintained, making it the largest and most affluent museum complex on the planet.

Soccer may be the other primary religion of the country, with bars and coffee shops packed with locals cheering for their team on game days. Succumb to the Italian way and cheer for instant amici.

What is the visiting etiquette in Italy?

Italians tend to be relaxed and warm visiting with acquaintances, friends, and family. When meeting someone new, it is appropriate to greet them with buongiorno or buonasera, firm handshake, eye contact, and a smile. The gesture of a kiss on each cheek, or hugs are commonplace for friends and family. Use of the versatile word ciao, which can mean both hello and goodbye, is a common greeting between friends.

If invited to someone’s home, it is customary to bring a small gift, such as flowers or chocolates. Pay attention to your attire, as it is a sign of respect for your host to dress neatly. No hats indoors, and save the casual beach clothing for the sea! A home cooked Italian meal is often times a lengthy affair, with lively conversation and slow eating. It's common for the meal to start with everyone declaring buon appetito, loosely meaning to enjoy your meal. Express appreciation for your host's culinary skills, Italians often enjoy talking about food and their cooking.

What is Italy best known for?

Italians have grown up looking at art and history; it is infused into their communities. Historically, there was a time when art production required massive expenditures of money and time. The social and economic elite of Italy invested in the arts as a part of their civic duties, as proclamations of faith, and as proof of their virtue. Today, travellers admire some of the world’s most distinctive artworks in Italian museums, which work to exhibit and preserve extensive collections created over thousands of years. 

Italy is home to fashion empires, and remarkable footwear and accessory manufacturers who continue to don Made in Italy labels, synonymous with quality. It is unlikely you will find an Italian donning sweats to go to the grocery store; fashion is important. Even outside of the fashion centres of Milan and Rome, Italians take time to dress as a way of personal artistic expression. There is a level of care and composure in knowing what to wear, and how to style it that is inherently Italian. It is no wonder the likes of Enzo Ferrari and Gianna Versace were born of this country where Leonardo da Vinci and Botticelli had crafted their creative genius centuries before.

What are some Italian traditions?

The dolce vita, or sweet life, that Italy is known for, is sought after by travellers looking to indulge in the small pleasures of life. This extends to family, which is at the heart of Italy. The importance of family has shaped Italy’s culture, as they rely on one another to celebrate joys and face challenges. Families providing gracious hospitality, such as enjoying long meals, is second nature to Italians.

Carnivals tracing back to the Middle Ages are celebrated across Italy, with the most attended one being in Venice. According to the tale, after a military victory in 1162, the people of Venice started to gather and dance in St. Mark’s Square. Today the event includes opulent costumes, colourful parades, and people donning elaborately decorated masks portraying satirical appearances. Masquerade balls during Carnival continue to be a draw for travellers to Venice.

The most traditionally celebrated national holidays include Christmas, Easter and New Year’s. On New Year's Eve, opening a bottle of bubbly to get the big pop, called botto in Italian, is a tradition to scare away evil spirits and encourage prosperous new beginnings. The following morning, Italians say leaving the house with a pocket full of cash will ensure financial prosperity throughout the year!

What are Italians like socially?

For Italians, spending time with family is at the centre of society. Extended family members often live nearby to one another, and multigenerational homes are also common. Priority is given to any chance to gather and socialize with loved ones for meals and celebrations.

Italians are known for their expressive communication. Non verbal cues, including body language and facial expressions are important, so be sure to smile to convey kindness. Don’t be surprised to see Italians speaking with their hands, including the tulip hand gesture toward a person during conversation, as if to emphasize being critical or interrogative. When chatting with an Italian, asking polite questions about their family is often warmly welcomed. 

What language do Italians speak?

The official language of Italy is Italian, while English is the second most common language. English is spoken by about 15% of the country, along with French and German commonly used in the northern regions. When visiting Italy, it may be helpful to learn some Italian phrases, such as ciao (hello) and politely asking someone if they parli inglese? (do you speak English?). Italians are commonly gracious and accustomed to interacting with English-speaking travellers, and will often attempt to use some English words or gestures to communicate. 

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