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Culture & Traditions

A blend of rich heritage and contemporary Kiwi spirit, New Zealand is a one-of-a-kind destination renowned for its stunning landscapes, unique Māori culture, and high quality of life. 

The concept of whānau, which refers to an extended family or family group in the Māori language, is deeply rooted in the country, where even visitors are invited to connect with the land. 

To experience this welcoming spirit firsthand, as well as vibrant cities, breathtaking natural wonders, and an ancient Indigenous heartbeat, book your New Zealand cultural journey with Goway today.

New Zealand’s Ancient Heritage and Māori Legends

From the tip of the North Island to the lower half of the South, Māori culture is a living, breathing part of New Zealand life that goes back nearly a millennium. 

There are many exciting ways to experience it on a New Zealand vacation, from going on a traditional waka (canoe) excursion along the country’s waterways (during which you’ll learn about taniwha, large supernatural beings that live underwater or in dark caves) or visiting the Waitangi Treaty Grounds, a significant historical site where the Treaty of Waitangi was signed, marking the beginning of the bicultural nation of New Zealand. 

At Rotorua, make sure to take in Whakarewarewa Living Maori Village (a living Maori settlement where visitors can learn about traditional life, see geothermal features, and enjoy cultural performances) or Te Puia (a geothermal park and Māori cultural centre featuring the Pohutu Geyser and Maori arts and crafts).

Whichever Māori experience you choose, you are sure to look at the world in a whole new way. The Māori cultural experiences and performances offered throughout the North and South Islands are well worth seeking out,” says Destination Specialist Mary Georgiou. “If the opportunity presents itself, definitely take part in a hāngī,” a traditional Māori feast featuring food cooked with heated rocks buried in a pit oven called an umu.‍ 

Religious Traditions and Holidays in New Zealand

While New Zealand has no official religion and the majority of Kiwis identify as non-religious, Christianity is one of the most popular faiths, with approximately a third of the population identifying as Christians. 

Because New Zealand is located in the Southern Hemisphere, Christmas takes place during the country’s summer, meaning that it’s often celebrated by the beach.

The country’s other main public holidays include Waitangi Day (celebrated on February 6, it’s New Zealand's national day, commemorating the signing of the Treaty of Waitangi, the country’s founding document) and ANZAC Day (a day of remembrance for those who served in the country’s armed forces, marked every April 25).

Marataki, meanwhile, is a holiday celebrating the Māori New Year, usually observed on a Friday in June.

New Zealand Social Etiquette and Daily Life

Kiwis are known for being friendly, laid-back, and approachable people who place great value on egalitarianism and mutual respect. 

Humility and humour are also common traits: Most Kiwis don’t take themselves or others too seriously, utilizing ironic and self-deprecating humour to emphasize fairness and equality. 

Rugby Union is a way of life in New Zealand. The national team, the All Blacks, are revered around the country. To understand just how much the sport is ingrained in New Zealand culture, try the All Blacks experience in Auckland. 

While a lot of social settings are quite informal, it’s important to express politeness by saying please and thank you on your New Zealand vacation. Chats over a flat white, relaxed conversations at cultural events, taking in a rugby match, or engaging in any number of outdoor pursuits are among the best ways to get to know New Zealanders as well as to experience Kiwi hospitality. 

Festivals and Celebrations in New Zealand

New Zealand offers a diverse range of festivals and celebrations throughout the year. Among them are Matariki, a two-week mid-winter celebration marking the Māori New Year with dawn ceremonies, night markets, light shows, and traditional kapa haka performances. Also popular is Auckland’s Pasifika Festival, a large-scale celebration showcasing the vibrant cultures of the Pacific Islands through music, dance, food, and crafts. Another great experiencel is the Art Deco Festival in Napier

If you’re a foodie, the Marlborough Wine & Food Festival is New Zealand's longest-running wine and food event, showcasing Marlborough's world-renowned Sauvignon Blanc and other wines, alongside culinary creations from top chefs and producers.

Also on the South Island, the Queenstown Winter Festival, held every July, offers a diverse range of activities, from live music and fireworks over Lake Wakatipu to traditional winter pursuits such as dog sledding, ice hockey, ice carving, and ice skating. 

Explore New Zealand Culture With Goway

The richness of New Zealand culture, from Māori cultural experiences to a diverse food and wine scene, is inexhaustible and a great entry point for exploring the country. From traditional carving workshops to Indigenous storytelling tours, the experiences we can arrange for you are guaranteed to foster connection and delight. Let us design your immersive New Zealand vacation today.
 

Featured New Zealand Trip Ideas

New Zealand Travel Packages

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Christchurch, West Coast, Queenstown, Milford Sound, Upolu Point, Wellington, Rotorua, and Auckland
From Auckland’s harbours to Christchurch’s revitalised streets, this classic New Zealand itinerary celebrates diverse landscapes and rich Maori culture seamlessly.
13 days
From US$4,389/p.p.
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Classic Downunder: New Zealand & Australia

Victoria, Melbourne, Queensland, Cairns, Great Barrier Reef, Northern Territory, Ayers Rock (Uluru), Alice Springs, Sydney, New South Wales, Sydney Opera House, Bondi Beach, Christchurch, Queenstown, Milford Sound, Rotorua, and Auckland
Venture through New Zealand and Australia, where ancient landscapes meet cities. From Auckland's museums to the Great Barrier Reef's wonders, each stop tells a story.
19 days
From US$6,661/p.p.
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Queenstown, Milford Sound, West Coast, Upolu Point, Wellington, North Island, Rotorua, and Auckland
Journey through New Zealand on this road trip, exploring breathtaking landscapes and iconic film sets from *The Lord of the Rings* while embracing adventure at every stop.
14 days
From US$2,579/p.p.
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Travel Stories

Get inspired about Your trip to New Zealand

Frequently Asked Questions

The Māori are the indigenous people of New Zealand, and their culture is the foundation upon which the nation is built. Today it shapes New Zealand's national identity through language, arts, customs, and a strong connection to the land.

To experience Māori culture in New Zealand, you can visit places like the Waitangi Treaty Grounds in the Bay of Islands, the city of Rotorua, and the Museum of New Zealand Te Papa Tongarewa in Wellington. Rotorua is particularly known for its cultural experiences, including living Maori villages like Whakarewarewa. You can also explore Maori history and art at Te Ahurei Māori Tourism in Waikato.

The haka, a traditional Māori dance, is deeply significant in New Zealand culture, embodying cultural pride, strength, and unity. It’s not just a war dance, but a powerful expression used for welcoming guests, celebrating achievements, and even honouring the deceased. 

Immigration and migration have profoundly shaped New Zealand's society and culture, transforming it from a predominantly British settler colony to a diverse nation with a strong multicultural identity. Initially, immigration primarily involved British and Irish settlers, leading to the marginalization of the Indigenous Māori population. In recent decades, however, the country has welcomed a more diverse group of newcomers, with a growing proportion of migrants arriving from Asia and other parts of the world. 

New Zealand's unique geography has profoundly influenced its culture, shaping the cultural identities of both the indigenous Māori people and European settlers. The isolation of the islands, the diverse landscape, and the abundance of natural resources have all contributed to distinct cultural expressions and societal development. 

Tipping is neither customary nor expected in New Zealand, where service providers are typically paid a reasonable wage and therefore don’t rely on gratuities for their income. But while tipping isn't mandatory, it is becoming more common, especially among tourists, and is appreciated for exceptional service.

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Elisa planned our trip. We were met at the airport by Paul who drove us to Arusha. Adam, our guide and driver was with us the whole trip and was very knowledgeable about the country and the animals & birds we encountered. Accommodations were excellent, meals were delicious and the Tanzanian people we met at each location were so kind and welcoming. A wonderful trip.pat vickers
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We had a wonderful trip to Peru for 11 days organized by Goway. Overall the trip was great, we loved our guides throughout, some of the hotels were truly amazing and it was helpful having everything organized and having a point person to ask questions and check in while we were there. Some main highlights were: 1) Machu Picchu- I am so glad we did two tours, because the weather was perfect for views, but also had an opportunity to see Machu Picchu more in depth with a knowledgeable and friendly guide and had a little extra time in Aguas Calientes to shop, explore and even visit the butterfly garden and do some birdwatching. 2) Cusco especially the Hotel Aranwa Cusco. The hotel was incredible, excellent service, modern updates, it was a true highlight of the trip. Cusco itself was also a highlight, loved our half day tour, plus getting ideas for our guide on what else to see in our free time and where to eat. 3) Lima- Aloft Miraflores was another highlight, very modern, nice pool and the best breakfast out of the hotels we stayed in. The location in Miraflores was also perfect, as there were plenty of restaurants, cafes and attractions nearby. 4) Everyone at Condor was great, from ensuring we had all our documents, tickets and itinerary to even stepping in to get water and agua Florida when we were feeling the altitude sickness the first hours in Cusco. Most of our rides and transfers were very comfortable and made the trip run smooth through all the different locations. I have been telling my friends and family how wonderful the experience with Goway has been for our Peru adventure. Eric Paul Schatzel
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Shalini at Goway Travel was super helpful arranging our dream trip to Greece. We suggested locations and sights we wanted to see and she modified the trip perfectly for us. Working with local guides, securing transfers and accommodations as needed. Great hotels, private transfers, perfect locations, and she listened to all of our "wants" to make sure our trip was truly customized. Made for an amazing trip!Lorena Baretta
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Easy to work with . The reservationist gave me several options in a timely manner.Rita Allen
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We used Goway on our 32 day vacation to New Zealand and Australia. The person I worked with on planning the vacation was really helpful. The way they let you plan a vacation allows for lots of flexibility. You don't have to go with one tour the whole time. We saw a lot and they tailored it to what we were interested in. All the hotels were great and in good locations. Most of the tours were good but we would have preferred to spend a little more time exploring on our own in Sydney. The only thing we were not happy with is the customer service while we were there. Hard to get a hold of and some of the instructions were not clear/ accurate. That was a little stressful. Good value for the money. Dawn Krafft Hawkins
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We travelled to Morocco for 10 days, 9 nights, booked through GoWay- they used an excellent local tour company- Cynab. GoWay booked our flights with a stopover Paris, so we did a weekend on our own with family, then transfer to Morocco. Because dates of small group tours didn't work, we booked a private tour for 2, and it wasn't much different in price from small group. Everything went smoothly from start to finish. We were picked up in Casablanca and dropped at Marrakech airport 10 days later with the same driver the whole way. He was a very good driver, always told us what time to expect him next morning and was there like clockwork. Local guides were met along the way for tours of Medinas of Fes, Marrakech and Essouria. The trip was spectacular. Saw many beautiful sites. All the hotels were great- first night at Villa Mandarine in Rabat, with orange trees in the garden, the Oz Palace in Ouarzazate and the Merzouga luxury desert camp were paticularly special. The Jaal Riad in Marrakech was a beautiful hotel and a good one to relax by the pool our last day after our busy travel days. In Fes, the Merides up on a hill was a great respite from the intensity of a day walking through the Fes Medina. NIce to sit on the terrace and watch the sun go down and the lights come up. Although the days were packed, the hotels were always an oases of calm at end of day, and because we didn't need to do any navigating, it was very relaxing. Be prepared to be shown alot of artisan shops- its interesting to see and important to contribute somewhat to the economy, but I sometimes felt a bit pressured to buy, but we ended up with a reasonable amount of souvenirs and not a big cost compared to the trip. Overall a highly memorable trip, we felt very welcome in Morocco, people are very warm and hotel staff treated us royally. We felt very safe and comfortable the whole time. As someone with IBD, I was impressed I had no tummy troubles the whole time. The driver stopped at great places for lunch, and with the private tours in the city we could tell the guide when we wanted to stop and they always suggested a great place. Food was excellent throughout. A tour arranged dinner on a roof top restaurant in Marrakech was particularly special, with a gorgeous sunset and the waiters sang! The meal in the Sahara desert camp was also particularly special. Highly recommend this tripTW
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Hello and Happy Travels. I have been working with Isabella Luu for two separate trips, one has traveled. They absolutely loved everything put together by Isabella. She has been knowledgeable and helpful answering all questions I and clients have had. The work she put into these trips has shown by the ease of the clients travel. Nothing says more than a Happy Client with smiles and a desire to rebook. THANK YOU Isabella. 04Dawn White Dream Vacations
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Great Support throughout the process. Booking travel is a team sport these days and Allan was a supportive teammate in arranging a wonderful holiday for my clients!Della
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Allan from Goway is fantastic to work with. He is always quick to respond, highly professional, and very friendly. I know I can count on him for excellent service every time. He has helped us with multiple Europe travel trips for our clients, and every one of them has gone smoothly. I truly appreciate the reliability, communication, and care Allan provides, and I look forward to continuing to work with him in the future.Aphrodite
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Excellent service! Farnaz did a wonderful job of coordinating detail. She had spot on recommendations and applied our wants and desires into a fantastic tripTommy Thompson
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